Use your blog effectively. Post quality, useful content regularly and at the end of your posts, encourage people to sign up to your mailing list. “Why not have these tips delivered direct to your inbox”, “For more on this topic, download our free report here”, etc.
Get involved in new media options such as audio and video. Audio and video are very powerful mediums, so don’t be afraid to make a short podcast or video welcoming your web site visitors and actually tell them to sign up for more information.
Keep your eyes open next week for two more tips.
To offload some of your daily work burden, why not download our Information Pack and find out how you can get some professional support. Go to My Virtual Assistant and fill in your details in the box.